Company Profile
Our Product and User-Centred Design Service
We help you develop mission-critical solutions at the speed of relevance. Our product and user-centred design expertise will help you reduce risk, accelerate development, and optimise solutions for MOD end-users. Whether you are an early-stage start-up, an SME or a large defence company, we will collaborate to overcome your challenges.
We can help you in the following ways:
Delivery Planning and Scoping
We help you gain a comprehensive understanding of your delivery needs by ensuring that your solutions are aligned with your user requirements from the outset. This proactive approach not only reduces the likelihood of costly rework, delays and unmet expectations but also increases user satisfaction, adoption, and the success of your delivery.
Exploratory User Research
We help you gain a deep understanding of your military user’s needs, motivations, and challenges with our explorative user research. We go beyond the obvious to uncover hidden pain points, identify unmet needs, and understand the ‘why’ behind observed behaviours. These rich insights will inform your design and development process, ensuring solutions are truly user-centred, effective, and aligned with the realities of the military context. By investing in us, you can avoid costly missteps, validate assumptions, and uncover opportunities for innovation that you might otherwise miss.
Concept Generation and Early Prototyping
We help you to accelerate innovation and reduce development risks with concept generation and early prototyping. We help you bring your ideas to life quickly and efficiently, using collaborative workshops and cost-effective rapid prototyping techniques to explore, refine, and validate concepts with your military personnel. This user-centred approach ensures that your solutions are not only innovative but also practical, usable, and aligned with the needs of your end-users. Gain valuable feedback early on, get buy-in, avoid costly design changes later, and get your solutions to the field faster, maintaining a competitive advantage.
Capability Assessment
We help you to measure the impact of existing military systems, processes, services and products. We help you go beyond simple assessments to provide an in-depth analysis of your existing military systems, processes, training programmes, and equipment. You will gain clear, evidence-based insights to pinpoint areas for improvement, enhance operational efficiency, and validate the effectiveness of your solutions.