BAR-UK, the aviation trade body representing the majority of airlines operating to the UK, has announced the appointment of Michael Smeeth as its new Chief Executive Officer (CEO), effective 4th November 2024.
Image courtesy BAR-UK
Michael Smeeth (above) brings with him over 25 years of executive leadership experience and a track record of success in advancing innovation, operational excellence and sustainable growth.
Michael joins BAR-UK at a pivotal time for the aviation industry, with a new UK Government, an increasing drive to achieve sustainability goals and a determination to enable continued economic growth. As Chief Executive, Michael will lead the development and execution of BAR-UK's strategic roadmap, championing initiatives that advance BAR-UK’s mission to be the unified voice for airlines in the UK, advocating for policies and practices that foster a competitive, safe and sustainable aviation environment.
Michael has held a range of senior roles including Chief Commercial Officer for General Electric (GE) in the UK and Ireland, Commercial Development & Portfolio Director for Sustainable Development Capital (SDCL) and most recently as Chief Executive Officer at Transition Hydrogen Solutions. He said: "I am thrilled to join BAR-UK at such an exciting and critical time. BAR-UK has a tremendous legacy, and I am honoured to build on its excellent work.
"Together with our talented team, I look forward to advancing our commitment to advocate for the delivery of a competitive, safe and sustainable aviation environment.”
Colin Stewart, Chairman of the Board of BAR-UK, said "We are delighted to welcome Michael as BAR-UK’s new Chief Executive. He brings the right blend of insight, strategic acumen and visionary leadership.
"We are confident Michael will be instrumental in propelling BAR-UK toward even greater achievements."